We live in a society that promotes the next purchase, always encouraging us to have more-more-more. Marketing campaigns want us to think that by dropping another dollar, we’ll be happier. But, buyers beware: this sets up a cycle of consumption that’s hard to satiate. A study conducted by The Association for Psychological Science suggests that people get used to what they’ve got and start wanting something else…keeping satisfaction at arm’s length.


“Simply having a bunch of things is not the key to happiness,” says psychologist Jeff Larson. “Our data shows that you also need to appreciate what you have.”
When it comes to happiness, wanting what you have is more valuable than having what you want. The next time you’re craving something that isn’t yours, take a moment to be grateful for what is.


Read more at http://www.sciencedaily.com/releases/2008/04/080428104537.htm